We decided to look at the children's film 'Matilda' and identify the opening sequence conventions. In the opening two minutes the credits and title were brightly coloured, in a large font. They introduce the protagonist of the story and her family at the very beginning. This makes it clear who the film is about, and who the audience are supposed to sympathise with. The narration over the opening clip also establishes the themes and morals of the story. For example, the narrator tells us her family are not nice people, however it is OK to be different (like Matilda).
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